Aaron Kasmin: UP IN SMOKE, Sims Reed Gallery, 43A Duke Street, St. James’s, London SW1, until 9th June 2017
For his second exhibition with the gallery Aaron revisits the theme of American feature matchbooks with twenty-eight pencil drawings. It is great fun especially as one can see part of his collection of original matchbooks too.
Aaron sums up his enthusiasm saying: “These new works reflect a joint celebration of the joy of collecting and creating works inspired by the sheer inventiveness and genius of feature matchbooks. The matchbooks are small, ephemeral and almost forgotten; the ingenuity of the imagery in what must be the golden age of graphic design is here in minute form. To me they conjure up the glamour of early to mid-twentieth century American life. The glitz inherent in nightclubs and bars hark back to the post-prohibition era with movie stars and opulent parties evoked and captured in the novels of Scott Fitzgerald and Raymond Chandler, and re-created in the nostalgic films of Woody Allen.”